Build Businesses
Practical consulting for entrepreneurs who need help shaping an offer, creating a brand and getting ready to launch.
Explore consulting →Entrepreneur · Strategist · Experience Curator
Lisa Lasley
I build businesses, create memorable experiences, and help people turn ideas into something real—clear offers, polished brands and practical plans they can actually use.
- Business Consultant
- Franchise Owner
- Travel Curator
- Philly Creator
“The idea is only the beginning. Let’s build the part people can see, buy and trust.”
Lisa LasleyWhat I Do
One woman.
Multiple lanes.
I am not interested in entrepreneurship that only looks good online. I care about building businesses, experiences and systems that work in real life—and helping other people do the same.
Create Experiences
Group travel designed for adults who want culture, connection, style and a little nightlife along the way.
Discover the travel side →Operate & Lead
Hands-on ownership across franchising and service businesses, with the real lessons that come from leading teams and serving customers.
View the ventures →Share the Journey
Philadelphia events, honest entrepreneurship and life after 50—shared with personality, perspective and no pretending.
Meet the brands →Business Consulting
Your business needs more than a good idea.
It needs a clear offer, a professional presence and a plan that tells you what to do next. I help early-stage entrepreneurs move from “I’ve been thinking about it” to a business they can confidently put in front of customers.
Founding Client Offer
Business Launch Intensive
For entrepreneurs who have a real service or business but need help turning scattered ideas, unfinished marketing and a growing to-do list into a clear, professional foundation.
$500
- 60-minute business strategy session
- Business foundation audit
- Brand & marketing starter kit
- Online presence plan
- 30-day marketing plan
- 90-day prioritized action plan
- 30-minute implementation session
$500 paid upfront · Target turnaround: 7 business days after completed onboarding and receipt of requested materials · One consolidated revision round included.
Not included: full custom website builds, full logo/branding packages, paid ads or ad spend, ongoing social posting, legal/tax/accounting work, filings, printing, third-party fees or unlimited revisions.
Apply for the Business Launch IntensiveAlready operating and need something more comprehensive?
Custom consulting engagements are available for established businesses with larger operational, marketing or growth needs.
Offer and positioning
Clarify what you sell, who it is for and why someone should choose you.
Brand & online presence foundation
Shape a credible visual direction, business email setup and a practical plan for your customer-facing online presence.
Sales materials
Develop business cards, flyers, intake forms, proposals and service agreements.
Marketing launch plan
Build a focused 30-day marketing and outreach plan matched to your audience and offer.
Business organization
Set up practical digital folders, templates and repeatable systems for the work behind the scenes.
Selected Work
Case Studies
A closer look at how strategy, positioning, branding and practical business systems come together to move an idea—or an existing business—forward.
ENVIRO-CREWS CLEANING
Featured client build
From service idea to launch-ready business
A complete foundation—not just a logo.
For Enviro-Crews Cleaning, we sharpened the niche around storefront and exterior cleaning, packaged a recurring $100-per-week offer, and built the tools needed to start approaching commercial clients.
- Offer and niche strategy
- Domain and business email
- Website and brand identity
- Business card and flyer
- 90-day service agreement
- Business organization system
LISA LASLEY
In-house brand transformation
Building my own personal-brand business hub
Bringing multiple businesses under one clear personal brand.
My previous site no longer reflected the businesses I operate or the consulting work I am building now. I repositioned LisaLasley.com around one clear personal brand, a defined consulting offer and stronger paths for visitors to understand my work and take the next step.
- Personal-brand positioning
- Multi-venture content strategy
- Consulting offer architecture
- Conversion-focused calls to action
- Responsive website experience
- Lead-capture and content ecosystem
About Lisa
Business experience with a real-life point of view.
I am a Philadelphia-area entrepreneur who has built and operated businesses across logistics, transportation, franchising, travel and e-commerce. That range taught me something important: a good business needs both vision and structure.
I bring the big-picture thinking, but I also care about the details—the offer, the customer experience, the website, the process and the follow-through. My consulting style is direct, practical and rooted in what it actually takes to move a business forward.
“Servant leadership—with strategy, standards and a kick-ass attitude.”
Connect With LisaThe Portfolio
Current work & ventures
Each brand lives in a different lane, but they share the same standard: make the experience clear, thoughtful and worth coming back to.
Lisa Lasley Business Consulting
Helping early-stage entrepreneurs shape, package and launch credible businesses.
Explore consulting →Travel With Lovelee
Curated group travel for grown adults who want culture, connection and memorable experiences.
Visit Travel With Lovelee →Scenthound
Owner and operator of two Philadelphia-area dog-wellness locations in King of Prussia and Newtown Square.
Visit my Scenthound locations →50 in Philly
A local guide to events, restaurants and experiences for enjoying the city after 50.
Visit 50 in Philly →Zodiac Reserve
Statement apparel and lifestyle products inspired by zodiac energy and personality.
Visit Zodiac Reserve →The Ownership Project
A developing mission to help people with criminal backgrounds turn skills and ideas into viable businesses.
Public link coming soon
Travel With Lovelee
See the world before “someday” turns into never.
I create group trips for adults who want more than a flight and a hotel. Think culture, beautiful stays, good music, great food and the freedom to enjoy the destination like grown folks.
Plan With Travel With LoveleeThe Blog
Built in
Real Life.
Business lessons from the things I'm actually building, fixing, testing and figuring out. No recycled entrepreneur quotes. No pretending every week goes according to plan.
Watch it. Read it. Use it.
The Work I Kept Putting Off Wasn’t Hard. I Just Didn’t Want to Do It.
I kept moving one important task to tomorrow—not because it was complicated, but because I did not want to face it. The first Built in Real Life story is about what finally got me moving.
The Built in Real Life YouTube channel is live. The first episode is now in production. Visit the YouTube channel →
Work With Lisa
Ready to stop circling the idea and start building?
If you are a new or early-stage business owner, start with the $500 Business Launch Intensive application. Established businesses with broader operational, marketing or growth needs can request a custom consultation.
info@lisalasley.com
67 Buck Road, Suite 105, Huntingdon Valley, PA 19006